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During the last 20 years, marketing has considerably improved and changed. The global progress of marketing has led to the development of the concept of business development. Marketing has become more modern, the development of the technology, of the science and, particularly, of information technology have now transformed the way people think, the way they live, the way they do business and the way they sell and purchase products or services. Through the technology and through the internet, people are now able to do electronic commerce and internet marketing. (General Knoledge Today, 2010)
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